Football Crest Index | Chelsea FC

Project goal

The Football Crest Index is an independent project founded to document and preserve the rich history behind the crests of football clubs from around the world.

This first edition delved into the history of 49 clubs to have graced the Premier League since its inception in 1992. To represent each club, we've hand-picked 49 designers who support each club to produce original & exclusive artwork to sit alongside their club history, giving each spread a unique execution.

Agency. Role. Year.

Freelance Lead designer 2018

End solution

In the history of Chelsea Football Club, 48 countries have been represented at international level. The abstract graphic is therefore made up of 48 strokes to symbolise each of these nations contributing to one club.

The sound wave effect created represents not only the atmosphere generated on a match day at Stamford Bridge but also the ‘noise' generated from fans around the world. With Chelsea football clubs biggest success stories coming about in more recent years, the global brand is now resonating world wide with an ever increasing fan base.